Unlock the power of social media with our Social Media Marketing Course!
Whether you’re looking to grow your business, build a personal brand, or gain expertise in the digital world, this course is your gateway to success. Learn the latest strategies, tools, and techniques to engage your audience, boost your online presence, and drive real results. Perfect for beginners and experienced marketers alike, our comprehensive curriculum will give you the edge you need in today’s competitive market.
Start now and transform your social media skills into real influence!
Requirements for Enrollment:
- Basic computer and internet skills.
- Access to a laptop or desktop computer with internet connectivity.
- Willingness to learn and apply new strategies in social media.
Curriculum
- 10 Sections
- 56 Lessons
- 8 Weeks
Expand all sectionsCollapse all sections
- Module 012
- Module 025
- Module 034
- Module 044
- Module 054
- Module 065
- Module 0710
- 7.0FACEBOOK MARKETING
- 7.1OVERVIEW OF FACEBOOK’S USER BASE AND DEMOGRAPHICS
- 7.2SETTING UP A PROFESSIONAL FACEBOOK BUSINESS PAGE
- 7.3OPTIMIZING PAGE SETTINGS, INCLUDING PROFILE PICTURE, COVER PHOTO, AND BUSINESS INFORMATION
- 7.4INTRODUCTION TO FACEBOOK ADS MANAGER AND ITS FEATURES
- 7.5SETTING UP FACEBOOK AD CAMPAIGNS AND AD OBJECTIVES
- 7.6TARGETING SPECIFIC AUDIENCES BASED ON DEMOGRAPHICS, INTERESTS, AND BEHAVIORS
- 7.7MONITORING AND ANALYZING AD PERFORMANCE METRICS SUCH AS REACH, ENGAGEMENT, AND CONVERSIONS
- 7.8CREATING AND MANAGING A FACEBOOK GROUP FOR YOUR BRAND OR NICHE
- 7.9LEVERAGING FACEBOOK GROUPS FOR CUSTOMER SUPPORT, FEEDBACK, AND RELATIONSHIP-BUILDING
- Module 0811
- 8.0LINKEDIN MARKETING
- 8.1BENEFITS OF LINKEDIN MARKETING FOR BUSINESSES
- 8.2OPTIMIZING YOUR LINKEDIN PROFILE
- 8.3TARGET AUDIENCE AND INDUSTRY PROFESSIONALS
- 8.4THE VALUE OF LINKEDIN GROUPS
- 8.5CREATING ENGAGING LINKEDIN CONTENT
- 8.6DIFFERENT CONTENT FORMATS ON LINKEDIN
- 8.7LINKEDIN HEADLINES AND DESCRIPTIONS
- 8.8LINKEDIN COMPANY PAGE CREATION & OPTIMIZATION
- 8.9LINKEDIN ADVERTISING OPTIONS
- 8.10SETTING UP TARGETED AD CAMPAIGNS ON LINKEDIN
- Module 099
- 9.0TWITTER MARKETING
- 9.1OVERVIEW OF THE TWITTER PLATFORM AND ITS FEATURES
- 9.2STRATEGY SETTING UP AND OPTIMIZING TWITTER PROFILE
- 9.3LINKING TO YOUR WEBSITE OR OTHER RELEVANT ONLINE PLATFORMS
- 9.4STRATEGIES & STEPS FOR BUILDING A TARGETED TWITTER FOLLOWING
- 9.5LEVERAGING HASHTAGS AND TWITTER LISTS TO EXPAND YOUR REACH
- 9.6STRATEGIES FOR CREATING ENGAGING TWEETS
- 9.7UNDERSTANDING TWITTER ADS AND CAMPAIGNS AND THEIR TYPES
- 9.8SETTING UP AND MANAGING TWITTER AD CAMPAIGNS
- ASSESSMENT3